On the 6th day of an AV Christmas, what’s hot and what’s not, Home Theater-In-A-Box Systems


Are you looking for something a little more flexible than a sound bar-type system, but still don’t what the hassle of an images (2) expensive home theater system? Then a home theater system-in-a-box may be just for  you. Granted, these are not high-end systems, but in a price range from $200 to  $2,000, there is a system out there that will fill basic needs, whether in an apartment,  meeting room, or moderately-sized living room, that can fill the bill.

 

There are several types of configurations, but the majority of systems come packaged with everything you need to get your own basic home theater started including a DVD or Blu-ray Disc Player/AV receiver (combination or separate components), all the speakers, including the subwoofer, a remote control, and, the best of all, all the wire you need to connect it all together, including standard AV cables to connect to your TV. A pretty good deal, especially if you are buying a home theater-in-a-box system as a gift.

Call us at 321-257-9700.

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Social Media Strategy Critical to Success of Political Campaign


It’s time again to begin thinking about and planning for the 2014 round of elections. This means TV ads, debates, public appearances, pictures of politicians holding children – all part of a typical political campaign. The savvy, modern politician also knows that their social media strategy is critical to the success of their political campaign.

For example, California representative Eric Swalwell made news by being the first-ever congressman to broadcast his vote via Vine, a social media network that has recently outgrown the epithet of “fledgling.” It was a six-second clip of him voting “nay” to the GOP’s attempts to decrease health protection for women. Needless to say, this made him quite popular not just among women, but also among youths and users of the social media technology.

It’s worth pointing out how recognizable Swalwell became simply because he posted some good content in a low-competition area. Only ten Senators currently use a social media app for their campaigns, despite the Senate having released an official statement of approval on using Twitter’s video-sharing app.

Below  are some more tips on using social media effectively in a political campaign:

SMM-PR SOLUTIONS

  • Getting there first. Dear Mr. Swalwell, thanks for the lesson learned!
  • Learn the niche of the network. On Twitter, this means being able to write a short but meaningful message that generates enough interests to get clicks. On Vine, this means capturing something memorable in six seconds. On Facebook, it could mean a bunch of different things depending on the brand and the audience. It’s all about doing what’s right for the medium and the people who use it.
  • Ask questions. People want to feel like their representatives are personable and want to hear what they say. No matter if you’re a brand, an individual, or a political campaign, your audience will be engaged by questions.
  • Stay human. No one wants to feel like their representatives are untouchable gods in the sky – it’s good to have a witty statement here, an update on the politician’s life there. These should not be the majority, however.
  • Recognize your followers. Say a certain political campaign stands behind increasing funds for education. Wouldn’t it be great to ask your followers for children’s hand-written messages and drawings – and then to share them? This kind of move is adaptable to many different platforms. The Internet is no longer a one-way information street. Recognize and learn from your followers.
  • Finally, have great content. It’s been rehashed so many times, but there’s no way around this one. Everyone looking to be successful on social media needs to have the content to back them up. Link to relevant articles and news, post meaningful pictures and videos, and don’t post anything unnecessary  (i.e. “Good night!”).

Special recognition to Author Anqi Cong for this content.

SpaceCoast AV Communications provides the Audio and Visual products, technologies and integrated solutions that bring people together; allowing people to share ideas and thoughts through media rich communications and collaboration solutions. We bring the value of  allowing people and organizations the ability to focus on what they need to do, better, faster and more efficiently.

 

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SpaceCoast AV can provide Small and Medium sized businesses with the following benefits:

• Improved Operational Efficiency
• Solid Return on Investment

• Minimized Travel Costs
• Shortened Time-to-Market
• Enhanced Corporate Image
• Faster Decision Making
• Reduced Carbon Footprint
Call us Today for more information. 321-257-9700 or http://www.spacecoastav.com